Turn Your Website Into a 24/7 AI Assistant
A practical AI assistant that answers visitor questions, captures qualified leads, and helps your business respond faster.
- Answers visitor questions in seconds
- Captures qualified leads 24/7
- Emails clean summaries to your team
The assistant on this website is a simple example of the experience. Astra customizes the content, tone, boundaries, and handoff flow for each business.
Astra Assistant
Answers, qualifies, summarizes
One product. Three concrete outcomes.
The AI Website Assistant is a single, focused product. Here is exactly what it does for your business from day one.
Instant answers
A branded chat widget answers visitor questions about your services, pricing approach, and availability — using only the content you approve.
Lead qualification
Natural conversations collect names, contact details, and project context, so enquiries arrive ready to action — not as one-line form fills.
Clean handoffs
Every conversation is summarised and emailed to your team. Sensitive questions hand off to a human with full context.
Most business websites are still static.
They explain the business, but they rarely help the visitor take the next useful step at the moment interest is highest.
- Visitors leave without contacting when answers are not easy to find.
- The same questions repeat across email, phone, chat, and forms.
- Good leads are missed outside working hours or during busy periods.
- Contact forms are often too passive to guide people toward the right next step.
Astra turns the website into a smarter business tool.
The assistant is a practical upgrade: useful answers, guided conversations, lead capture, and human-friendly handoff when the conversation needs a person.
- Instant answers based on approved company content.
- Guided conversations that help visitors explain what they need.
- Lead capture with useful summaries sent to the business.
- Optional human review and clear limits for sensitive questions.
Practical AI assistance, built around your business.
The assistant is configured around what visitors need and what your team needs to know before they follow up.
Website AI Chat
Answers common visitor questions using approved website, service, and company content.
Lead Capture
Collects names, contact details, needs, and context inside a natural conversation.
Smart Qualification
Asks sensible follow-up questions so enquiries arrive with more useful detail.
Business Knowledge Base
Grounds responses in your pages, FAQs, service information, policies, and selected documents.
Email Summaries
Sends clear lead summaries to the business owner or team so follow-up starts faster.
Brand Customization
Matches your brand voice, visual style, qualification flow, and customer expectations.
Future Integrations
Can be expanded later with CRM, booking tools, WhatsApp, email, or internal systems.
Human Control
Keeps boundaries clear, avoids risky decisions, and leaves sensitive steps with people.
From static pages to guided conversations.
Astra keeps the rollout focused: content first, boundaries second, then a polished assistant that can improve from real usage.
Share your website and content
We review the pages, FAQs, service details, documents, and common questions the assistant should know.
Configure tone and boundaries
We define what it can answer, when it should ask for details, and when it should hand off to a person.
Add the widget to your website
The assistant is styled for your brand and added to your site without requiring a full rebuild.
Capture leads and improve over time
You receive better enquiries, then refine answers and qualification prompts as real usage teaches us more.
Designed for SMEs, startups, and local businesses.
Useful anywhere visitors ask repeat questions, compare options, or need a little guidance before contacting you.
Start focused. Expand when it earns its place.
Pricing is shaped around content depth, customization, and integration needs. Fixed packages will follow after early access feedback.
Starter
Early access
A focused assistant for a clear website, simple FAQs, and straightforward lead capture.
- Website-trained answers
- Basic lead capture flow
- Brand-matched widget
- Email lead summaries
Business
Book a demo
A more tailored assistant for growing teams with richer content and qualification needs.
- Custom conversation paths
- Expanded knowledge base
- Qualification questions
- Improvement recommendations
Custom
Custom setup available
A bespoke implementation for teams that want deeper integrations or stricter review flows.
- CRM or booking planning
- Advanced handoff rules
- Internal workflow mapping
- Phased integration roadmap
Trust and safety
Useful AI with clear boundaries.
This is not vague autonomous-agent theater. The assistant is scoped, transparent, and designed to help small teams respond faster without giving up control.
No risky autonomous decisions
The assistant helps answer, qualify, and route. It is not positioned as a replacement for judgement.
Human control by design
You decide the boundaries, approved information, lead fields, and escalation paths.
Transparent setup
Astra documents what the assistant knows, what it should avoid, and how leads are handled.
Built for SMEs
The focus is practical value for real businesses: fewer missed leads, faster responses, and clearer customer conversations.
Questions before you book a demo?
A practical product deserves practical answers.
Is this just a normal chatbot?
No. A normal chatbot often follows a fixed script. Astra's AI Website Assistant is grounded in your business content and shaped around practical outcomes like answering questions, qualifying visitors, and capturing useful lead details.
Can it answer based on my website?
Yes. The assistant can be configured around your website pages, service information, FAQs, policies, and selected documents, with boundaries around what it should and should not answer.
Can it collect leads?
Yes. It can ask for contact details, understand what the visitor needs, ask follow-up questions, and send a concise lead summary to your team.
Can it integrate with my CRM or booking tool?
Yes, depending on the tool and scope. The first version can start with email summaries, then later connect to CRM, booking, WhatsApp, email, or internal systems where it makes sense.
Do I need technical knowledge?
No. Astra handles the setup, content structure, assistant configuration, and website installation. You mainly help define the business rules and review the assistant's answers.
Can Astra customize it for my business?
Yes. The assistant can be customized around your brand, services, tone of voice, lead qualification needs, and the level of human control you want.
Ready to make your website smarter?
Astra can help you launch a practical AI Website Assistant that answers visitor questions, captures better leads, and gives your team a clearer starting point.
Book a Demo